Sketch Model Review
The sketch model review is a more formal presentation to the entire class. It takes place during class on the date indicated in the class schedule.
The presentation contributes to a portion of your shared section-wide grade, and all course instructors will participate in the review process. Each section (two sections per team) gives a separate presentation. The goal of the presentation is to inform classmates and instructors about concepts that your section is thinking of, and to obtain helpful design feedback early in the process.
You will use feedback from this review to decide which one concept will be pursued for the rest of the term, so it is critically important to explore and address as many key questions about each concept as possible. The exercise will also help you practice how to present concepts in a formal setting. The word 'concept' is used to imply that we are no longer just proposing big-picture ideas, but we are beginning to flesh out and explore how the ideas might be implemented.
Before working on your sketch models, you may want to review the "what to sketch model" lecture, the sketch modeling tutorials on the 2.s009 website, and on designy (cardboard and foamcore, polystyrene foam).
A video of your presentations will be made available on the course website.
Each section should further develop two design concept alternatives for the sketch model phase. The concepts may be two different product ideas within your team's sub-theme, or they could be very different ways of embodying the same concept. Your direction depends on how confident and informed about a particular direction your section feels. Since you will be making a decision after this phase, we encourage you to use this opportunity to explore as broadly as possible.
Key questions about each concept should be asked and sketch models should be built, as appropriate, to help answer those key questions. You are trying to explore how feasible your concept is, given the time and resources at your team's disposal.
At the same time, you also want to research the potential of the concept. What need does the concept fulfill? Who are the users? What does the market look like? Do some market and benchmarking research. As described in Lecture 10, follow the user research steps, reach out and talk to some potential users for their feedback, and come up with a user persona for the concept.
For the sketch model review, your section will be explaining what you were trying to learn from the sketch models, what you learned, who the user persona is for each concept, and also the results of your market and benchmarking research. Each section will have 5 minutes to present the two concepts, and up to 3 minutes of Q&A will follow. Time limits will be adhered to strictly.
Plan your presentation to cover all the required points quickly and succinctly. Demonstrate your sketch model early in your presentation ("show, then tell"). Practice not only delivering the presentation, but also answering questions. Non-presenters may answer questions.
For your presentation slides, each section must merge material for the two concepts into a single presentation file. We recommend using either Powerpoint or Keynote. Google Slides and other online-based alternatives generally do not look as designed and do not transfer well to the presentation computer, which must be able to play your presentation offline. If you use Google Slides, please download it as either a Powerpoint or Keynote format and test that it works in that format before uploading to the course computer.
Some examples of sketches and sketch models are provided on the right. You can view sketch models from other years in the gallery. There is also a video tutorial prepared by communication instructors for presenting at the review.
Key grading criteria are:
- the ideas (thoughtfulness, clarity, and quality of the design alternatives/design exploration)
- the models (appropriateness of the sketches, sketch models, CAD models, simulations)
- research (the relevance and quality of technical, market/benchmarking, and customer needs data, including a user persona).
Instructors will attend the review and meet immediately following the review to discuss each section's work and rank order the presentations. Your section instructor will determine your grade.
After you have received written feedback on the website from instructors, complete your milestone reflection in your design notebook.
Thursday, Oct 8, 6-10pm, each section will sign up for a 30 min practice session. The practice session scheduler is available from your dashboard. All presenters from each section must be present. Q&A people are strongly encouraged to attend as well. You may pick up your sketch models from Pappalardo before your practice session and return them to Pappalardo after your practice session.
Please remember that you will be merging your slides into one presentation that will be on the course presentation computer. You will have a slide remote. If you have multiple presenters, for the transition between the two concepts, the last presenter for the first concept will pass the slide remote to the first presenter of the second concept. Alternatively, you may have a designated person (non-presenter) to handle the slide remote for both presentations. Please practice handling the remote during your presentation practice session! TAs will be able to provide a remote for practice.
Thursday, Oct 8, midnight, each section will submit the names of their two concepts in their presentation order using the dashboard. This information will be used to generate grading sheets for reviewers.
Friday, Oct 9, 11am-12pm and 12:30-1:30pm, each section will sign up for a 10 min session to upload your presentation to the 2.s009 presentation computer. Please gather all files needed to transfer your presentation to another computer in a location that will be easy to access from that other computer (e.g., Google Drive, Dropbox or a memory stick). This includes any special fonts or movies that are embedded. The person who comes to the presentation upload session should be familiar with the presentation so that they can tell whether or not the presentation renders/plays correctly after being transferred onto the 2.s009 computer. The timeline is tight for this, so please arrive on time! All presentations must be on the 2.s009 computer by 1:30pm.
Friday, Oct 9, 2:15-2:45 PM, if you do not have your sketch models, you must pick up your sketch models from Pappalardo at this time and bring it to the staging area by 10-250. The staging area is the hallway on the east side of 10-250.
Friday, Oct 9, 2:45 PM, all sketch models, except as specified below, should be in the staging area by 10-250 at this time. Yellow B sketch models should be setup on the demo table in 10-250. Blue B sketch models should be setup on the demo table in the staging area.
Friday, Oct 9, 3:10-5:00 PM, sketch model review! Each section will have 5 minutes to present their 2 sketch models, followed by up to 3 minutes of questions.
The presentation order is:
|Section||Cue to leave for 10-250|
|Yellow B||Starts in 10-250|
|Blue B||When Yellow B starts to present|
|Green B||When Yellow B's Q & A period starts|
|Purple B||When Blue B's Q & A period starts|
|Pink B||When Green B's Q & A period starts|
|Red B||When Purple B's Q & A period starts|
|Yellow A||After Pink B's Q & A period ends, follow Pink B out of 10-250|
|Blue A||When Red B's Q & A period starts|
|Green A||When Yellow A's Q & A period starts|
|Purple A||When Blue A's Q & A period starts|
|Pink A||When Green A's Q & A period starts|
|Red A||When Purple A's Q & A period starts|
Classroom assignments are:
Presenters will be entering 10-250 from the north (Bldg 13 side) doors and exiting from the south (Lobby 10 side) doors. The first section, Yellow B, starts in 10-250. When each section's cue to go to 10-250 starts, your presenters and Q&A people may leave the classroom and walk to 10-250. Your TA will let you know when to go. There will be signs around 10-250 directing you to the staging area. When you arrive, if the section before you has not entered 10-250 yet, please wait a distance behind the section in front of you. Once that section has entered 10-250, please collect your sketch models and set them up on the demo table the way you want them to be set up at the start of your presentation. We want to minimize set up time in 10-250. You'll be able to watch the livestream of the presentations in the staging area. After your section has finished, please put your sketch model along the railing overlooking Lobby 10 and walk back to your team's classroom. Red A presenters and Q&A people should stay in 10-250 for the closing remarks.
When it is your turn, please roll the demo table with your sketch models into 10-250. Presenters for the first concept will stand in front of the demo table, ready to present and presenters for the second concept will stand to the side (stage right/audience left). When it is time to switch concepts, the presenters for the first concept should move to stand on stage left/audience right (towards the exit door) and the presenters for the second concept should move to the center, in front of the demo table. After your section is finished, please exit 10-250 and leave your sketch models along the railing by Lobby 10.
Immediately after the sketch model review, please send representatives from each section to bring your sketch models back to the Pappalardo Lab.